"When to Include the Kitchen Sink: Résumé Strategy – What to Put in and What to Leave Out"
Norine Dagliano

Gone are the days when a résumé was nothing more than an obituary of ones career. Today’s resumes are clearly branded marketing brochures that tell the prospective employer “This is who I am; this is what I do; and here are the highlights of what I can do for you.”

• What is strategy and why is it important
• Things to consider when developing a résumé strategy
• Tools to help you plan your strategy
• How to evaluate job postings to determine the appropriate theme for the résumé
• Where and how strategy plays out in the résumé
• Writing techniques for developing a strategic résumé
• Why and how to “youthanize” a résumé
• Creative layout and design that immediately directs the readers’ attention to the most important elements of the résumé